Below is a chart and excerpt from today's Early Look written by CEO Keith McCullough. 

The most important thing about executing (and generating alpha on the short side) in a bear market isn’t WHY you’re shorting something. It’s all about WHEN you re-short something. Grossing up your shorts and layering in short-term puts isn’t easy.

If it was easy, more hedge fund managers would be famous for hedging!

On that score, timing matters more than anything. For example, coming into yesterday, I didn’t have MSTR in my Top 10 Shorts. It wasn’t in my Top 20. And while it’s rare that a single stock will be in my Top 10 (Index and ETFs are always sized larger than single stocks), it earned that spot on green.

CHART OF THE DAY: Have A Process To Risk Manage Markets - rfr