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Editor's Note: Below is a brief excerpt from today's Early Look written by Hedgeye CEO Keith McCullough. Click here to learn more. 

I try my best to help you buy things before they bounce. Ideally, then we can sell some on the bounces and/or #overbought signals. That’s one way to make money. 

One way to lose a lot of money is to chase Bearish @Hedgeye TRENDs after they bounce. There’s a behavioral component to why many people chase high and freak out (sell) lower. It’s called loss aversion. 

Yep, bulls and bears bounce a lot. Our risk management process is built to help you differentiate between immediate-term TRADEs and intermediate-term TRENDs while keeping long-term TAIL risks (to the upside and downside) in context. 

CHART OF THE DAY: Hedgeye Quant Process (Know The Set-Up) - 06.20.18 EL Chart

CHART OF THE DAY: Hedgeye Quant Process (Know The Set-Up) - market brief