Can’t just look at Facebook users anymore
- Despite Zynga’s soft outlook on bookings, we believe DoubleDown is more insulated given its growth opportunities outside of Facebook, particularly in mobile applications
- Calendar Q2-to date, we believe DoubleDown DAU Facebook users have declined sequentially in the mid-single digits
- However, we believe the mobile ramp is on schedule, and the divergence between Facebook-sourced DD users and overall DD users will widen in the coming quarters
- Last quarter, DoubleDown reported 1.69 million Daily Active Users in calendar 1Q 2013, +100k users higher than its tracked users through Facebook
