THE M3: MGM TO REBRAND, MGM MAY EXIT AC

The Macau Metro Monitor. January 25th, 2010

MGM SET FOR CHINESE REBRAND macaubusiness.com

MGM Grand Macau is looking to strengthen its brand by appealing more to Chinese tastes. President Grant Bowie said: “We need to make it a China brand…that’s my role.” The company plans to re-launch the Macau brand shortly with a new marketing campaign geared towards upper middle class Chinese. Some of the changes will include a more traditional buffet and improving taxi access to the property.


MGM MAY EXIT ATLANTIC CITY Las Vegas Review-Journal

With a potentially lucrative HK IPO in the works, sources said MGM is taking steps to exit Atlantic City, where it owns 50% of Borgata and a 72-acre parcel near the resort in Renaissance Pointe. It's unclear whether BYD will be interested in acquiring MGM's stake, but they do have the right of first refusal