Week Ahead

The Economic Data calendar for the week is full of critical releases and events.  Attached below is a snapshot of some (though far from all) of the headline numbers that we will be focused on.  


Week Ahead - Final week ahead Nov 2



The Big 3 Same-Store Sales chart below does not tell the whole story.  It does show that Burger King has lost a considerable amount of market share over the last five quarters to McDonald’s and more recently, Wendy’s.  We all know now that Wendy’s 3Q08 value launch of its Double-Stack Cheeseburger, the Crispy Chicken Sandwich and the Junior Bacon Cheeseburger for $0.99 each helped the company to gain market share, largely from BKC.  But, that was a year ago and what matters now is where we go from here. 


Wendy’s same-store sales turned positive in September 2008 when it introduced these three $0.99 sandwiches to its menu so the company lapped these improved results in the last month of 3Q09 and YOY comparisons are even more difficult come 4Q09 (facing a +3.6% comparison).  The chart below includes our flat 3Q09 same-store sales estimate for Wendy’s.  Although the company stated that comparables sales growth was up 2% in July, I am expecting the quarterly number to come in below that as a result of the more difficult YOY comparison in September. 


BKC rolled out its $1 double cheeseburger nationally on October 19.  Although the company did not comment too much on how the product has performed in the last two weeks, management did say yesterday on its fiscal first quarter 2010 earnings call that the markets that supported the new product with media plans during the first quarter (about 25% of U.S. restaurants) generated traffic growth.  With the $1 double cheeseburger now in 100% of the U.S. restaurants, BKC could gain some traffic momentum if the test market results correctly reflect what this product can do on a national basis.  As for McDonald’s, we already know that October same-store sales are trending flat to negative.  As I always say, it is zero sum game so if Burger King begins to get traction with its $1 double cheeseburger, someone else will lose.  We could see a market share shift among the big 3 in the coming months.  I am not saying Burger King will move ahead of both McDonald’s and Wendy’s, but it could steal some marginal share. 


Burger King’s potential traffic gains will not come without expense, however.  Management stated yesterday that in the markets that had already rolled out the $1 double cheeseburger, the company experienced both traffic growth and profit dollar growth, but lower YOY gross margin.  Specifically, management stated, “margins in the tests were impacted somewhere around 100 to 150 basis points, but GP dollars obviously were up. As we said, what we've seen so far continues to mirror what we saw in the test.”


BKC’s consolidated restaurant margins improved nearly 50 bps during the first quarter while EBIT margins declined.  In the first quarter, company restaurant margins in the U.S. and Canada benefited from a 210 basis point improvement in food, paper and product costs and the non-recurrence of startup charges related to the acquisition of 72 restaurants in the prior year.  I would expect margins to be under increased pressure in the second quarter with restaurant margins turning negative as well.  The company is not only lapping a more difficult restaurant-level margin comparison but the higher mix of sales coming from the $1 double cheeseburger and other value items in the quarter will likely offset the expected YOY commodity cost favorability in the U.S. and Canada. 


There are a lot of moving parts on a YOY basis relative to margins and a lot will depend on just how much the increased traffic from the value menu items hurts average check and margins.  Commodity costs in the U.S. and Canada should continue to be favorable in 2Q but become less favorable on a YOY basis in 2H10. 


Restaurant margins outside the U.S. and Canada were a drag on consolidated results in the first quarter from higher commodity costs and the negative impact of currency translation on cross-border purchases in the UK and Mexico.  Currency translation should turn positive in the second quarter and is expected to have a positive impact on earnings on a full-year basis. 


From an operating margin standpoint, higher than expected SG&A expenses in the first quarter (+8.6% YOY) hurt results, but the company is forecasting that it will still only be up about 3% for the full year so this pressure should moderate in the coming quarters.  D&A, on the other hand, was down 2% in the first quarter and is expected to be up 10%-15% for the full year. 


So there are a lot of positive and negative offsets coming in 2Q relative to 1Q, but as I said earlier, I am expecting margins to decline in the current quarter.  We could see Burger King gain some top-line momentum and in this environment, getting people in the restaurant seems to matter most to investor sentiment and stock price performance.




BKC - DON'T COUNT THEM OUT! - BKC Company Rest Margins


"The government should not tell the BOJ what to do but the BOJ instead needs to take the government's stance into consideration.”

-Japanese Finance Minister Hirohisa Fujii



Position: Short Japan via EWJ


Globally, central bankers are beginning to phase out emergency liquidity measures that were implemented beginning last fall.  While only two of the G20 countries have started raising rates, Norway and Australia, other nations are beginning to follow suit.  Japan followed suit today.


Bank of Japan policy makers met today and discussed the merits of ending their three programs aimed at easing credit.  Specifically, the Japanese implemented a commercial paper buying program, a corporate bond buying program, and unlimited collateral backed lending to banks to offset the credit crisis.  Reports today suggest that the first two programs will likely be ended at year end, with the lending program set to expire in March.  Kirin Holdings, a Japanese brewer, raised $1.1BN yesterday in bonds to support the company’s acquisition of Australian Brewer Lion Nathan, which suggests the corporate bond markets are open for business and support the decision to end corporate bond buying.


The immediate impact of this action is being seen this morning with the Yen up against all but one of the 16 most-traded currencies.  This objectivity in fiscal policy is being noted by currency markets, as is the quote above from Japanese Finance Minister Fujii.  Obviously a primary issues with the U.S. dollar is a concern over the politicization of the Fed and the Japanese, even if in verbiage only, seem to be aggressively defending the independence of their central bank.


I had a coffee with a client in New Haven yesterday and he asked me what I thought it would take to strengthen the U.S. dollar- certainly the Japanese Yen is speaking to that this morning.  Specific policy action, or an indication of policy action to come, that reverses the current loose monetary policy tract in the U.S. will be required.


Longer term, Japanese interest rate of 0.1% will likely remain in place, and continues to provide an overhang on its currency and potential investment in Japan.  As a supporting fact, the Japanese government reported today that consumer prices, excluding fresh food, slid 2.3% today, which continues to provide support for a low interest rate in the mind of the Bank of Japan to offset deflationary pressures.  This is also the seventh straight month of sliding consumer prices in Japan.


Despite this seemingly rational fiscal policy move by Japanese central bankers, we continue to have a negative bias on Japan.  We are of the view that the new leadership of the Democratic Party of Japan is suspect on the economic front.  In addition, as wrote in our ETF summary on the Early Look today:


“We view Japan as something of a Ponzi Economy -with a population maintaining very high savings rate whose nest eggs allow the government to borrow at ultra low interest levels in order to execute stimulus programs designed to encourage people to save less. This cycle of internal public debt accumulation (now hovering at close to 200% of GDP) is anchored to a vicious demographic curve that leaves the Japanese economy in the long-term position of a man treading water with a bowling ball in his hands.”




Daryl G. Jones
Managing Director


real-time alerts

real edge in real-time

This indispensable trading tool is based on a risk management signaling process Hedgeye CEO Keith McCullough developed during his years as a hedge fund manager and continues to refine. Nearly every trading day, you’ll receive Keith’s latest signals - buy, sell, short or cover.

Eurozone Swings

Research Edge Position: Long Germany (EWG)


With our pulse on the European patient we’ve still yet to see any dramatic moves in fundamentals across the Eurozone. That said, European markets traded down significantly over the last week and a half—particularly on missed European Q3 earnings and bearish US-centric data—before popping back up yesterday and closing back down today, suggesting that yesterday’s expansionary US Q3 GDP report was the key positive catalyst.  From a macro set-up across the region, unemployment and inflation could tip the balance, but have remained steady:  a mild deflationary environment in the Eurozone (-0.3% in September year-over-year) has aided purchasing power of households, and unemployment has crawled up to 9.6% over the last months, but is far from any freak-out levels.  (For more on unemployment see “Jobless Recovery in Europe” on 10/08).


This week brought a few bullish and bearish data points to call out:


Yesterday’s employment data from Germany (although rear-view) actually showed a decline in the unemployment rate, a surprise to us as we forecasted a slow ramp in joblessness beginning in Q4 as government incentivized part-time work and stimulus spending wane.  In fact, September saw an increase of 269K jobs, or 0.7%, over the previous month, a bullish data point, yet one we’ve taken with caution due to the seasonality reflected in the end of summer break and the beginning of the new training year in Germany.  


German retail sales fell 0.5% in September month-over-month (adjusted for inflation and seasonal swings) , the second straight down month, or fell 3.9% year-over-year, said the Federal Statistical Office today.


Finally, the European Commission reported that Eurozone confidence improved—albeit on small sequential rises—across multiple subsectors, including Economic, Consumer, Services, Industrial, and Construction, while retail confidence remained unchanged. The improvement in consumer confidence across the region runs counter to separate country-level consumer confidence surveys out earlier this week from Germany (Gfk) and Italy (Isae) that turned down.


We see darker clouds ahead in 2010 when unemployment picks up, which should dampen consumer and business confidence and could erode gains in production and consumption. We continue to see uneven performance across the region and will look to limit our exposure by positioning ourselves on the long and short sides.  Within the Eurozone we continue to like Germany (although the DAX recently broke its TRADE line), on the long side. Other headwinds that we’ll have on our screens include a strengthening Euro and the impact of the ECB withdrawing stimulus measures, which ECB council member Axel Weber said this week. Stay tuned.  


Matthew Hedrick




October 30, 2009






With all the enthusiasm over the past few weeks surrounding improving same store sales, positive earnings pre-announcements, and early positive sell-throughs on cold weather goods, it’s time to revisit the short interest for the retail and apparel sectors. As shown below, there has clearly been a reduction in short interest since the summer, as sector fundamentals improved and the “pain trade” took its toll. However, with so many investors “looking for shorts” and the reality that we are now in the absolute sweet spot for easy sales and margin comparisons with last year’s Perfect Storm, we would not be surprised to see the trend reverse as holiday hype begins to build. Short interest alone is not the sole factor in looking at the group, but it certainly has been a tailwind for retailers and apparel manufacturers that have been printing substantial upside against what until recently was still a big wall of worry.






Some Notable Call Outs


  • Whether it’s the “green” nature of Timberland’s Earthkeepers product line or the overall styling, the consumer seems to be responding well to the innovative offering. Given the line’s success since the launch with 4 SKU’s in 2007, management now believes the brand will comprise approximately 10% of the company’s entire footwear sales and 50% of apparel sales by Fall 2010. After the shoes/boots reach their useful life, they can be returned to Timberland at which point they are disassembled and the parts are recycled.


  • The mixed read on a retail recovery in California continues. Office Depot reported that California remains a challenging market and actually showed a deceleration in 3Q vs. 2Q and also performed below the company average for the quarter (comps down over 14%). Management went on to say they “are worried about the situation” in California. The company’s exposure to the public sector as well as small businesses in that region is a key reason for the continued weakness.


  • Office Max management indicated that “cherry pick” rates were up for the second year in a row over the back to school season and are expected to continue to rise over the holiday season. Consumers are apparently willing to shop multiple doors (with gas prices at more reasonable levels this year) in order to buy specific items that are on promotion. As a result, both basket size and gross margin is pressured as the consumer purchases fewer, less profitable items.





Retail Groups Oppose Health Bill - Major retail groups were critical of an $894 billion bill unveiled by House Democrats on Thursday that would overhaul the health care system and require payroll tax penalties for uninsured workers. House Speaker Nancy Pelosi (D., Calif.) and Democratic leaders spent months merging three House committee bills and might vote on the legislation next week. The National Retail Federation and the Retail Industry Leaders Association both expressed reservations about the House bill, which President Obama hailed as a “historic step forward.” <>


New Issues Arise at U.S. China Trade Talks - The United States and China diffused some trade tensions during high-level talks held here this week, but new rifts emerged just as quickly to take their place. Top trade officials from both sides met in this coastal city for the 20th meeting of the U.S.-China Joint Commission on Trade and Commerce, where on Thursday they unveiled new breakthroughs on sticky two-way trade tensions involving poultry and pork. Chinese Minister of Commerce Chen Deming pledged China would soon lift the ban it had placed on American pork imports in May after the emergence of the H1N1 flu virus in North America. In turn, the Chinese government hopes the U.S. Congress will follow through with a recent proposal to end the 2007 prohibition on Chinese chicken imports to America. <>


U.S. Consumer Spending Probably Fell as ‘Clunkers’ Plan Ended - Spending by U.S. consumers probably fell in September for the first time in five months as auto dealer showrooms emptied in the wake of the government’s auto- rebate program, economists said before a report today. Purchases decreased 0.5 percent after a 1.3 percent jump in August that was the biggest in almost eight years, according to the median forecast of 75 economists surveyed by Bloomberg News. Other reports may show consumer sentiment dropped this month and business activity shrank at a slower pace. <>


Sanofi-Aventis to Acquire Oenobiol - Sanofi-Aventis said it would acquire Laboratoire Oenobiol, the French maker of nutritional, health and beauty supplements. Terms were not disclosed. Founded in 1985, Oenobiol has annual revenues of 57.2 million euros, or $84.8 million at current exchange. Eighty-five percent of its business is generated in France, with the rest stemming from countries such as Italy, Spain, Belgium, Poland and Portugal. <> launches PayPhrase as a new online payments option - Amazon Payments Inc., a subsidiary of Inc., today launched Amazon PayPhrase as a new option for speeding up online checkout, including on the sites of retailers and J&R Electronics. At, which launched PayPhrase today along with the Checkout by Amazon payment feature, PayPhrase promises to offer a new level of shopping convenience, Inc. president and CEO Neel Grover tells Internet Retailer. “This new technology brings an exciting new feature into alternative payments,” he says. “We think our customers will want to use this during the holiday shopping season and beyond.” <>


Barnes & Noble puts its considerable weight behind the EPUB e-book standard - Adobe Systems Inc. and Barnes & Noble Inc. have joined forces to further e-book standardization based on the open EPUB standard and on PDF files. They also are collaborating on a content protection standard based on Adobe and Barnes & Noble technology. The collaboration enables users of Barnes & Noble’s nook e-reader hardware as well as users of Barnes & Noble e-reader software for iPhones, PCs, BlackBerrys and other smartphones, to access digital content from thousands of content providers across the web that is copy-protected with Adobe technology. In addition, e-book users with devices that use the Adobe Reader Mobile software development kit will soon be able to purchase and read content from <>


China: Textile firms expect an upturn despite labor woes - The Chinese textile and garment industry has seen signs of recovery despite an acute labor shortage, riding largely on the revitalization plan charted by the government for the sector. Figures from National Bureau of Statistics indicate that garment exports from January to August were around $101.7 billion, down 11.8% over the same period last year. Garment exports dropped 35.8% in the first two months of this year. The current figures indicate that decline has narrowed by 24% points over the first two months. However, the whole sector has shown signs of recovery in terms of investment volumes and profitability after the industry revitalization plan was launched by the State Council in April. <>


Volcom Net Slips in Third Quarter - Volcom Inc. delivered a lower but better-than-anticipated bottom line in the third quarter and, despite sales declines and softened forecasts for the current quarter, said it was poised to take market share in the next fiscal year. In the three months ended Sept. 30, the Costa Mesa, Calif.-based surf and skate brand reported net income of $13.3 million, or 54 cents a share, 18.5 percent below the $16.3 million, or 67 cents a share, generated a year ago. <>


P&G, Revlon Profits Fall - As quarterly results from Procter & Gamble Co., Revlon Inc. and others attested Thursday morning, the beauty world is still struggling to limit recession-driven sales declines as shoppers hold on tight to their dollars. P&G’s first-quarter net income slid 1.2 percent to $3.31 billion, or $1.06 a diluted share, on a 5.6 percent dip in sales to $19.81 billion. Income for the quarter, which included July, August and September, came in ahead of the 99 cents Wall Street expected. The company boosted its guidance and said it now expects sales for the year to rise 3 percent to 6 percent. <>


Callaway's Q3 Profit Sink 25%; Sales Down 11% - Callaway Golf Company said third quarter net sales slid 11% to $190.9 million from $213.5 million in the year-ago period. On a currency neutral basis, the company said net sales would have been $194 million, a decrease of 9% compared to the third quarter of 2008. Gross profit fell 25.7% to $59.6 million compared to $80.1 million a year ago, yielding a gross margin of 31% compared to 38% a year ago. <>


North America: Holiday sales expect a marginal growth - North America's retail holiday sales, particularly after Halloween, are likely to be marginally better than last year's, according to North American retail advisory firm Karabus Managment Inc. The firm foresee flat to 1% growth in holiday sales this year due to the "recession weariness" and aggressive inventory management. <>


German Retail Sales Unexpectedly Dropped in September - Retail sales in Germany, Europe’s largest economy, unexpectedly fell for a second month in September after companies shortened working hours, leaving consumers with less money to spend. Sales, adjusted for inflation and seasonal swings, slipped 0.5 percent from August, when they dropped 1.8 percent, the Federal Statistics Office in Wiesbaden said today. Economists expected a gain of 1 percent, according to the median of 23 estimates in a Bloomberg News survey. From a year earlier, sales declined 3.9 percent. <>


A&F Opens in Milan - Move over H&M — the opening of the Abercrombie & Fitch store here Thursday drew a crowd of girls with their moms, teens, university students and young men and women taking a day off from work. At 10 a.m. sharp, they all surged into Abercrombie & Fitch’s second European store, after London, as the doors opened. “We are really proud to open a store here in Italy, especially in a fashion capital like Milan,” said a spokeswoman for Abercrombie & Fitch. <>


Movie Gallery Late on Rent, May Shut 200 More Stores - Movie Gallery Inc., owner of the Hollywood Video chain, is renegotiating leases and past-due rent and may close 200 more stores as customers defect to mail-order and kiosk retailers. The Wilsonville, Oregon-based operator of Movie Gallery and Hollywood Video has shuttered 250 stores since Sept. 1, cutting the number of outlets to 2,921, according to Chief Marketing Officer Clifford Torng. Another 150 to 200 may close by year- end, he said. <>


Ebay to Appeal French Court Ruling - EBay is appealing a French court decision that the online auction giant should pay damages to LVMH Moët Hennessy Louis Vuitton SA for allowing a keyword search for the French company’s perfumes without authorization. Last month, eBay was ordered to pay 80,000 euros, or $117,820 at average exchange rates for the period, after LVMH complained keyword searches on the site for Christian Dior, Kenzo, Givenchy and Guerlain perfumes provided links to sites selling these products. <>


Online display ad spending dips this year, as overall web ads grow - Spending on Internet display ads by retailers, catalogers and other marketers this year will decline by 1.2% to $7.2 billion from $7.3 billion last year, but advertising expenditures for all forms of non-e-mail Internet advertising will grow 1.1% to $23.1 billion, the Direct Marketing Association says in a new report. <>


Bally Taps Hauptkorn as CEO - Bally has appointed Berndt Hauptkorn as chief executive officer, effective Monday. Hauptkorn is no stranger to Bally since previously he was ceo of Labelux Group, the two-year-old, Vienna-based luxury goods holding company. Owned by Joh. A. Benckiser SE, a family-controlled financial holding company, Labelux acquired Bally in April 2008 from private investment fund TPG Capital. <>


Walmart One Stop Shopping: Food, Apparel & Caskets - It now seems that you could be caught dead inside Walmart, in one of their caskets, that is. Walmart's looking to bury its competition, and has undertaken selling caskets on its website at discount prices. That could mean grave news for funeral homes, that have to accept third party caskets by law. But for consumers, it means they won't be "coffin" up as much cash at a time of bereavement. <>





NFLX: Reed Hastings, CEO, sold 10,000 shares after exercising options to buy 4,500 shares for a net gain of $522k.

US Strategy – The Risk Trade!


On Thursday, the S&P 500 closed at 1,066, up 2.3%.  What a rip that a Dollar Down day gives you!  The strong gains on Thursday snapped a four-day losing streak for the S&P 500.  With a better that expected GDP number, the overriding theme was the return of the risk trade, as the VIX declined 11.3% after spiking more than 25% over the last four days. 


More importantly the Dollar index (UUP) declined 0.7% on the day, but remains up 1.2% over the past week.  


These dynamics led to the outperformance of high beta Financials, Materials and Consumer Discretionary sectors.  Not surprisingly, Utilities, Healthcare, and Consumer staples were the bottom three performing sectors.  In total five sectors outperformed the S&P 500. 


On the MACRO front, initial jobless claims fell 1,000 to 530,000 in the week-ended October 24th; the consensus expectations were for a bigger decline to 525,000.  The four-week moving average continued to trend lower, falling to 526,250 last week, the lowest level since early January. 


The Financials (XLF) was the best performing sector rising 4.2% yesterday.  The better-than-expected GDP numbers brought back to life the risk trade, leading to strong gains in the lower-quality names within the sector.  The decline in the Dollar also put back in focus the REFALTION trade.  As a result the Materials were one of the best performers, rising 3.0% on the day.  The Energy (XLE) also outperformed, rising 2.7%


Today, the set up for the S&P 500 is: TRADE (1,042) and TREND is positive (1,019).   The Research Edge quantitative models have 9 of 9 sectors in the S&P 500 positive on TREND and 3 of 9 sectors are positive from the TRADE duration.  Both Energy and Technology moved back to positive on both TRADE and TREND. 


The Research Edge Quant models have 1% upside and 2% downside in the S&P 500.  At the time of writing the major market futures are poised to open to the down side. 


The Research Edge MACRO Team.


US Strategy – The Risk Trade! - hp10 30


US Strategy – The Risk Trade! - s pperf

Attention Students...

Get The Macro Show and the Early Look now for only $29.95/month – a savings of 57% – with the Hedgeye Student Discount! In addition to those daily macro insights, you'll receive exclusive content tailor-made to augment what you learn in the classroom. Must be a current college or university student to qualify.