Interestingly, two big "Quant" shops are long this name, and given that the short interest is a whopping 41% of the float, that liquidity factor could very well be part of the reason why.
AQR Capital and LSV Asset Management are the 2 reputable quant firms on the top 10 holders list.
Quantitative Strategies do pose serious stock specific and market related risks when they correlate. The % moves in YRCW in the past few weeks highlights an example of as much.
(chart courtesy of stockcharts.com)