We are hosting an expert call tomorrow, August 27th @ 1pm EST to discuss the recent BKW/THI merger. Dial-in information will be distributed tomorrow morning.
Our call will feature John Barker, former Senior VP and CCO of Wendy’s, who lived through the merger of Wendy’s and Tim Hortons.
Key Topics Will Include:
- Why was the merger of Wendy’s and Tim Hortons a failure?
- Why has Tim Hortons been slow to grow in the U.S.?
- Can Tim Hortons leverage Burger King's infrastructure to accelerate growth in the U.S.?
- What are some of the issues Tim Hortons will face in its attempt to grow globally?
About John Barker
John Barker joined Wendy's in 1996 as VP of Investor Relations when the company acquired Tim Hortons. He worked closely with senior management of Tim Hortons and led IR for the IPO and spinoff of the chain 10 years later. While at Wendy's through the end of June 2014, Barker was Chief Communications Officer and reported directly to the CEO. He led IR, Marketing PR, Government Relations, Crisis Management, Internal Communications, Corporate Services and other corporate functions. He is currently at The Ohio State University's Fisher College of Business teaching strategy and marketing. Previously he led IR at American Greetings and was a financial journalist.