UA: This is BIG!

07/23/09 03:50PM EDT

Brian is out, but he wanted me to pass along to our clients at least an initial take on the appointment of Gene McCarthy as the new SVP of Footwear at UA – this is an extremely positive event.

Gene was instrumental at Nike in developing Brand Jordan and was a key hire at Timberland, but was not given the latitude there that he was capable of. He gets brands and knows how to turn a $100 million brand into a $1Bn brand.

We’ll be back to add more meat on the bone on this one…

Casey Flavin

© 2020 Hedgeye Risk Management, LLC. The information contained herein is the property of Hedgeye, which reserves all rights thereto. Redistribution of any part of this information is prohibited without the express written consent of Hedgeye. Hedgeye is not responsible for any errors in or omissions to this information, or for any consequences that may result from the use of this information.