• run with the bulls

    get your first month

    of hedgeye free



THE DEBATE:  Today’s preliminary GDP estimate provides some fertile fodder for both sides of the perma-crowd.  GDP slowed QoQ but accelerated YoY.  Real Final Sales accelerated but Real Final Sales to Domestic Purchasers decelerated.  Services consumption accelerated but residential (i.e. housing) fixed investment growth collapsed.  Headline GDP slowed sequentially but with aggregate Consumption growth accelerating in 4Q, the complexion of the under-the-hood numbers are arguably better than 3Q which was juiced by inventory build and characterized by slowing household demand growth.   


OUR SUMMARY TAKE & GIP (Growth/Inflation/Policy) MODEL Update: 

The net impact to our GIP model from this morning’s data is a modest shift in trajectory towards quadrant #3 – Slowing Growth and Rising Inflation - in 1H14.   


To reprise, in Quadrant #2 – Growth Accelerating as Inflation Accelerates – equities can certainly still work, particularly if fund flows and policy are both supportive. 


As an economy moves deeper into quad #3 (think slowing topline and margins compressing), however, the case for equities gets increasingly weaker as profits slow and multiples take a hit. 


Over the last month the model has been equivocal in terms of signaling a move to Quad 2 or 3 for the U.S.  and we’ve moved from being explicitly bullish to carrying lower gross and tighter net exposure to domestic equities. 


As we’ve highlighted, it has been trickier on the fundamental side as we’ve been listing in a macro purgatory of sorts with the balance of fundamental macro data slowing modestly from a rate of change perspective into 1Q14 while remaining largely good on an absolute and Trend basis.    


In that situation we default to the price signal which has been explicitly flashing red as the SPX broke TRADE support, the VIX broke through TREND resistance (14.91) on the upside, the 10Y failed at TREND resistance (2.80%), and #InflationAccelerating signals have confirmed with breakevens up and the CRB Index outperforming most every asset class YTD. 


We’ll change as the data and price signals do, but as it stands currently, we’re the least bullish we’ve been over the TTM





THE DATA:  Below is a summary review of this morning’s advance estimate for 4Q13 GDP 


Real GDP = +3.2 QoQ (decelerating) and +2.7% YoY (Accelerating)

C: Consumption:  Accelerated to 3.3% QoQ vs. +2.0%  in 3Q13…contributing +2.26 to GDP vs. +1.36 last qtr

I: Investment:  Big deceleration to +3.4% QoQ vs. +17.2% in 3Q13…contributing +0.56 to GDP vs. +2.56 last qtr

G:  Government Expenditures: Down -4.9% QoQ vs. +0.4% in 3Q13…contributing -0.93 to GDP vs. +0.08 last qtr

E: Exports:  Net Exports contributing +1.33 to GDP vs 0.14 last quarter with Exports growing at a steep premium to imports.  Exports = +11.4% QoQ, Imports, +0.9% QoQ.


Residential Investment: Down -9.8% QoQ and contributing -0.3 to GDP vs. +0.3 in 3Q13 as housing activity flags.


Inventories:  Reversing a bit from a contribution perspective but still contributing positively to GDP at 0.4. While the ISM Survey data suggest vendors remain largely unconcerned with inventory levels, inventory drawdown will likely drag on domestic investment figures over the next quarter or two.  


Inflation:  Inflation readings falling with the GDP Price index down 0.7% sequentially to +1.3% and the Core PCE down 0.3% QoQ to 1.1%.  On the margin, sequential disinflation sits as a taper cessation signal, particularly with Yellen at the helm.


Real Final Sales (GDP less Inventory Change):  Solid at +2.8, accelerating 30bps sequentially


Gross Domestic Purchases (GDP less exports, including imports):  Weaker sequentially at +1.8% and decelerating -210bps QoQ


Real Final Sales to Domestic Purchasers (GDP less exports less inventory change):  Perhaps the cleanest read on domestic private sector demand was largely flat sequentially, decelerating -20bps to 2.0% QoQ.


Consumption:  NonDurables remained strong, but most of incremental strength came on the Services side, which had been the laggard over 2H13. 

  • Services:  Accelerating +180bps QoQ to +2.5%...contributing +1.1 to GDP
  • Durables:  Decelerating 200bps QoQ to 5.9%...contributing +0.4 to GDP
  • NonDurables:  Accelerating 150bps sequentially to +4.4% QoQ…contributing +0.7 to GDP








This week’s initial jobless claims data was relatively benign with the 4-wk rolling average in YoY non-seasonally adjusted claims – our preferred read on the domestic labor market – basically in-line with the YTD TREND rate of improvement at -6.6%.  Headline claims increased +19K WoW to +348K with the 4-week rolling average ticking up 1K to +333K.  


Normal seasonal volatility in the data will continue to ebb as we move through February while the broader "Ghost of Lehman" seasonal distortion stemming from the expedited employment loss at the onset of the great recession - which was captured, in large part, as a seasonal factor instead of a bonafide shock – will persist as a tailwind to the reported data through 1Q14.  We continue to expect headline claims to track towards its historical, friction lower bound at ~300K over the next month+.  







Christian B. Drake




For the past year, we have been harping on our “Espresso-Based Conspiracy Theory” as one of the reasons why McDonald’s is struggling to grow its top line.  The evidence supporting this assertion continues to pile up.

In short, we believe the McCafe strategy creates additional complexity in the back of the house and diverts resources away from the core food business.  We’ve always viewed McDonald’s as a food first destination and whenever management shifts their focus away from food and to beverages, the core business suffers.  To that extent, we contend that the early success of the beverage strategy (cold beverages) masked a decline in the core business (selling burgers and fries).


At the most recent analyst meeting and earnings call, management finally began to “come clean” with some of the issues that are impacting sales trends.  None of the issues the company addressed, however, included McCafe.  In fact, part of their 2014 strategy includes increased marketing resources to “go after the coffee consumer in 2014.”


On the 4Q13 earnings call, Chief Operating Officer Tim Fenton admitted that the never-ending LTOs and menu changes in 2013 overcomplicated operations.  The menu changes in 2013 included:

  1. Mighty Wings
  2. Premium McWraps
  3. Steak & Egg Burrito
  4. Fish McBites
  5. Steak Breakfast Sandwiches
  6. New Quarter Pounders
  7. Grilled Onion Cheddar Burger
  8. Hot’n Spicy McChicken
  9. The Dollar Menu & More (with five new burgers)

During the analyst meeting a couple of months ago, Don Thompson said: “We stumbled a bit last year with too many new products, too fast and we created a lot of complexity.”  This may be true, but we contend that the issues McDonald’s faces did not start in 2013.  These issues really date back to 2009/2010, when we saw the national launch of McCafe and an accelerating number of menu introductions.


Later in the note, we use a chart from Burger Business, along with management’s comments from the 4Q13 earnings call, to put our thesis in perspective.


By way of background, part of the 2003/2004 “Plan to Win” strategy included a Time & Motion analysis of the restaurants’ back of house operations.  With this study, management had determined that employees’ movement in the kitchen had become inefficient.  Management’s desire to fix this was a key driver in simplifying the menu and streamlining operations.


In 2014, management is now once again talking about the Time & Motion of employees in the back of the house.  However, this time management does not appear to be a taking a holistic approach to fixing these issues.  Rather, these moves strike us as more geared to specific menu items.  To illustrate our point, we have reproduced a chart from Burger Business looking at the evolution (bloating) of the McDonald’s menu since 2004.


As you can see in the chart below, the total number of items on McDonald’s menu increased by 75% from 2004 to 2014.  This means an incremental 51 items have been added to the menu over that period, making the current day menu very difficult for crews to execute.


More importantly, there are two sections that account for the bulk of the menu proliferation.  Not only are the number of Burgers, Sandwiches, Wraps up by 60%, but McDonald’s also created a whole new beverage category called McCafe (espresso drinks added in 2009; smoothies and frappes added in 2010).


MCD: TIME & MOTION - 1 30 2014 10 10 14 AM



Knowing how important Time & Motion is to the performance of McDonald’s restaurants, we continue to believe that McCafe has played a critical role in the slowing sales trends at their restaurants.  This is an issue that management continues to ignore and could very well exacerbate!


To their credit, management has addressed part of the menu proliferation with the roll out of its high density kitchen tables.  As management said on the 4Q13 earnings call, “These new high density kitchen prep tables are designed to deliver enhance service capabilities and menu choice to our customers.”  We believe these high density tables should address Time & Motion issues associated with burgers, sandwiches, and wraps – to an extent.  Management also supported this thought: “On the capacity, any time during our peak hours, if I can keep place in place and not have their feet moving to restock or to get something else or have crossover,” they, theoretically, will be able to improve the performance of their stores.


While this may be a step in the right direction in an attempt to better execute the current menu, this will also allow for additional customization.  While they may need this additional customization to remain competitive in the market place, it could mitigate some of the benefits of the high density tables.


In addition, management has failed to address the proliferation of beverages and the impact of the McCafe strategy.  Is it possible to add two new pieces of equipment (needed to make McCafe beverages) and not create additional Time & Motion inefficiencies?  We don’t think so, but management appears unwilling—at least at this point—to acknowledge this.


So how does this end?


The high density kitchens will be rolled out to the entire system by the end of 2Q14.  Therefore, McDonald’s should begin to see better sales trends by July 2014.  If, however, this doesn’t happen and weakness persists into 2H14 (meaning high density kitchen tables are not the panacea for sluggish sales trends), the focus of analysts and investors will shift to other issues the company could be facing.  If and when this time comes, we’d expect management to be more upfront about the issues surrounding the McCafe strategy. 


Only time will tell.


If management’s denials persist, we believe the stock will continue to underperform and may prompt Bill Ackman to dust off the old McDonald’s slide deck and step in to push for more changes at the company.



Howard Penney

Managing Director


[video] Keith's Macro Notebook 1/30: VIX COMMODITIES UST 10YR

real-time alerts

real edge in real-time

This indispensable trading tool is based on a risk management signaling process Hedgeye CEO Keith McCullough developed during his years as a hedge fund manager and continues to refine. Nearly every trading day, you’ll receive Keith’s latest signals - buy, sell, short or cover.

FLASHBACK: That Bullish $1 $FB Report

Takeaway: We nailed FB.

A little trip down Memory Lane …

FLASHBACK: That Bullish $1 $FB Report  - fb2 

Here's that Bullish Facebook Initiation Report we wrote back on May 17, 2012. It's the one we sold to you for $1 the day before Facebook’s epic IPO. Yes, one dollar. (If we start pricing stock research reports at a buck, #OldWall is going to have major margin pressure.)


CLICK HERE for access to the full report.

FLASHBACK: That Bullish $1 $FB Report  - fb yo

Our loathers love to call us out when we make mistakes, but they morph into crickets when we nail it. As we did with FB.


We know it sounds “hokey” to some people, but we believe in this concept called transparency here at Hedgeye. Accountability too. Call us "old-fashioned.” We're cool with that. 


We own our calls - good and bad. Imagine that! Fortunately our winners far outnumber our losers.


What are you waiting for again?

Join the Hedgeye Revolution today.

January 30, 2014

January 30, 2014 - Slide1



January 30, 2014 - Slide2

January 30, 2014 - Slide3

January 30, 2014 - Slide4

January 30, 2014 - Slide5

January 30, 2014 - Slide6


January 30, 2014 - Slide7

January 30, 2014 - Slide8

January 30, 2014 - Slide9

January 30, 2014 - Slide10

January 30, 2014 - Slide11
January 30, 2014 - Slide12


Beware of Green Arrows

Client Talking Points


Never mind those “green arrows” in the futures this morning. Buying them in any of the last 3-4 days was a costly mistake. Instead, focus on the VIX TREND which is 14.91 and S&P 500 TREND which is 1779. Both remain very credible and sizable threats to the Old Wall Street consensus that’s still way too long.


Our #InflationAccelerating call here at Hedgeye (Macro Theme #1 for Q1) is performing well. The CRB Index was up another +0.8% yesterday in a very red tape to up +1.8% year-to-date. Look, very few people came into the year long commodities. Guess what? That’s why they’re working right now.


The 10-year yield failed rather hard at our Hedgeye TREND resistance of 2.80% yesterday (2.69% this morning), and this sucks for the Financials (XLF) as the yield spread gets smushed. The XLF joined the Consumer stocks as bearish TREND in our model yesterday

Asset Allocation


Top Long Ideas

Company Ticker Sector Duration

JPMorgan shares are currently trading with the most implied upside to fair value in our fair value model for money-center, super-regional and regional bank stocks. By our estimates, JPM shares have upside of 33% based on our regression of EVA (economic value added) – which looks at the spread between return on capital and cost of capital – and the current multiple to tangible book value. Over time, we have found that sizeable discounts and premiums mean revert toward fair value giving JPMorgan an embedded tailwind in 2014.


We remain bullish on the British Pound versus the US Dollar, a position supported over the intermediate term TREND by prudent management of interest rate policy from Mark Carney at the BOE (oriented towards hiking rather than cutting as conditions improve) and the Bank maintaining its existing asset purchase program (QE). UK high frequency data continues to offer evidence of emergent strength in the economy, and in many cases the data is outperforming that of its western European peers, which should provide further strength to the currency. In short, we believe a strengthening UK economy coupled with the comparative hawkishness of the BOE (vs. Yellen et al.) will further perpetuate #StrongPound over the intermediate term.


Darden is the world’s largest full service restaurant company. The company operates +2000 restaurants in the U.S. and Canada, including Olive Garden, Red Lobster, LongHorn and Capital Grille. Management has been under a firestorm of criticism for poor performance. Hedgeye's Howard Penney has been at the forefront of this activist movement since early 2013, when he first identified the potential for unleashing significant value creation for Darden shareholders. Less than a year later, it looks like Penney’s plan is coming to fruition. Penney (who thinks DRI is grossly mismanaged and in need of a major overhaul) believes activists will drive material change at Darden. This would obviously be extremely bullish for shareholders and could happen fairly soon driving shares materially higher.

Three for the Road


COMMODITIES: best bullish call of 2014 to-date is being long. CRB Index (19 Commodities) = +0.8% in a very red tape yesterday to +1.8% YTD vs $SPY -4% @KeithMcCullough


The higher a monkey climbs, the more you see of its behind. -Joseph Stilwell


19%: Facebook's growth might be slowing somewhat, but it keeps finding new ways to make money off of its users. The social network reported sales and profits that beat Wall Street's expectations, sending the social network's stock soaring. FB shares are up over 19% in premarket trading Thursday.

the macro show

what smart investors watch to win

Hosted by Hedgeye CEO Keith McCullough at 9:00am ET, this special online broadcast offers smart investors and traders of all stripes the sharpest insights and clearest market analysis available on Wall Street.