Seasonality Matters

06/10/09 03:50PM EDT

We had two questions this afternoon about the importance of these weekly apparel sales numbers as it relates to seasonality. Good question. We're just coming off the seasonally weakest 5-week period of the year. The period following back-to-school is a close second. Numbers start to ramp more meaningfully in the week we're in right now. This is when weekly datapoints matter more. Thanks for the questions. Keep 'em coming...

Seasonality Matters - SportScan Seasonality 6 09 2

Casey Flavin

Director

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