Call: Thursday, January 31, 2013 at 10:30am EST
The Hedgeye Consumer Staples Team, led by Rob Campagnino, will be hosting an expert conference call entitled "An Expert's Opinion on Multi-Level Marketing, Pyramid Schemes and Herbalife" on Thursday, January 31st, at 10:30am EST featuring multi-level marketing expert Dr. Jon M. Taylor.
KEY TOPICS WILL INCLUDE
- What is a pyramid scheme?
- Contextualizing Herbalife (HLF) and its peers within the history of multi-level marketing
- What is the likelihood that the FTC will take significant action against HLF?
- If in fact HLF is a pyramid scheme, as Ackman claims, how long can it continue its growth pattern before collapsing?
ABOUT DR. JON M. TAYLOR
Dr. Taylor has dedicated a majority of his career to researching multi-level marketing (MLM) and its impact on consumers. He has authored books and numerous analytical reports on profitability, viability, ethics and abuses of "product-based pyramid schemes" including The Network Marketing Game and The Case (for and) Against Multi-level Marketing. Through his research Dr. Taylor developed tools for evaluating MLMs and their profitability (or lack thereof).
His Five-step Do-it-Yourself Evaluation of MLM Programs is an interactive program for visitors to his website - www.mlm-thteruth.com. His research has been confirmed by the analysis of over 400 MLMs and feedback from thousands of consumers. Dr. Taylor received an MBA degree from BYU and a Ph.D. in Applied Psychology from the University of Utah. He is currently President of the Consumer Awareness Institute and President of the Jon Taylor & Co., Inc.