MNST: Government Intervention

Monster Beverage (MNST) saw its shares slump yesterday and today on the Food and Drug Administration’s concerns over energy drinks. The offices of Sens. Durbin and Blumenthal and Rep. Markey sent a letter to Living Essentials, maker of the 5 Hour Energy drink, questioning the potential health risks associated with energy drinks and the way they’re advertised. Clearly, every other problem in the United States has been addressed so it’s good to see Congress turning their attention to energy drinks.

 

Hedgeye Consumer Staples Sector Head Rob Campagnino thinks that Coca-Cola (KO) should buy MNST and use their vast legal resources to fight this battle because KO’s products will soon be in the crosshairs of Congressional leaders. It happened in New York City with Bloomberg, so it’ll be interesting to see how this plays out over the next few months.

 

MNST: Government Intervention - MNST


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