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    MARKET EDGES

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Product looks good

Product highlights

  • They are recognizing the slots to Cleveland in the September quarter
  • Participation:  NASCAR (June 13'), HOT Shot Dual Reel (May/June release), Pawn Stars (Jan/ Feb Release), Tiki Magic (May 13')
  • For sale:  Connect Four, Sumo Kitty, Shadow Diamond and Quick Hit
  • Innovation Area:
    • Curved V32 looks really interesting - certainly something that no one has
    • Finding more apps for the i-Deck (U-Drive and U-Wack)
    • Exploring ways to have play on mobile devices within casino properties in Nevada
    • Looking at cashless wagering
    • Trying to monetize participation revenues on side betting games on DM
    • Looking at cross-channel social wagering on slot devices
    • Game appearance customization
    • Augmented reality
  • Systems:
    • Elite bonusing suite:  Virtual racing and NASCAR/DM Tournaments
    • Opportunity to market to players at the point of play and offering customers that lose "flex rewards"
    • Tournaments driving foot traffic and play levels at casinos
  • Service tracking manager:
    • Allows them to settle jackpot much faster than manual method.  Scans government ID and populates the data in system automatically. Decreases down time of device.
    • Allows them to see if there are HOT players, problem devices, service requests
  • Business intelligence: 
    • Allows them to analyze how they are doing regarding plan.  Visualization down to the floor and shows where their patrons are coming from.  This is where they collect all the rich data.  All of these tools can be expanded to mobile.  These tools decrease costs of FTEs and increase customer satisfaction.