Sports Apparel Sales Weak: Market Share Matters

12/03/08 12:28PM EST
Not a good week for sports apparel per SportscanINFO. Both dollars and average price point were down near 10% -- a continuation of the trend we’ve been seeing in recent weeks. Market share matters… While no brands are exactly knocking the cover off the ball, I like Under Armour’s trends the best. Check out Exhibit 3 below.
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