Athletic Apparel Posts Solid Week

Weekly athletic apparel came in strong. Sales accelerated both on a sequential and underlying trailing-3-week basis for the second consecutive week. While footwear should be out shortly where we see a greater benefit from the holiday shift, strong top-line apparel trends are a positive indicator of healthy consumer spending during the critical pre-Easter selling period. In addition, ASPs were up across all channels suggesting sales were not driven by promotional activity /discounts – a positive for margins.

Athletic Apparel Posts Solid Week - FW App App Table 4 27 11

 

Athletic Apparel Posts Solid Week - FW App Reg 4 27 11

Casey Flavin

Director