As a follow up to my 9/8 post “LONDON CALLING, BUT WILL THEY KEEP COMING?”, London RevPAR is now in a negative trend. I had predicted October as the first negative growth month but it looks like I will be proven wrong. September is off to a rough start, continuing what can now be called a trend from late August. Weekly RevPAR declined for the third straight week as shown in the chart. Look for continental Europe to capitulate next.

A trend is emerging